Services · Ecommerce development · Appointment booking sites
Codeeo builds booking sites that sell time. Clinics, salons, studios, tutors, consultants and home service teams in Dubai get a website where a client picks a service, sees real availability, pays a deposit or the full amount, and receives a VAT invoice before closing the tab. Cancellations, refunds, packages and reminders follow rules you set, so revenue is protected from the moment a slot is held rather than chased at the counter.
This page covers the paid booking platform itself: availability, checkout, deposits, refunds and the admin behind them. If you mainly need a site that ranks and brings in enquiries, our appointment booking website page covers that side, and the two can share one design.
200+ companies servedFrom a first store to an ADX listed developer
What the booking platform handles
A paid booking site fails in small ways: a slot sold twice, a deposit nobody can find, a refund issued by hand without a note. We design the platform so that every booking, payment, change and refund sits on one record that staff and finance read the same way. The services you sell in Dubai shape the build. A dental chair needs a room and a hygienist at once, a yoga studio sells passes, a mobile groomer needs travel time between Arabian Ranches and Al Barsha. We model those resources first, then put the checkout on top. Payments run through a UAE acquirer or gateway in your own name, with Apple Pay and cards as standard and Tabby or Tamara where your provider accepts them for the service type. Everything you configure, from deposit size to cancellation window, sits in an admin your team edits without calling a developer.
Slots are calculated from staff rosters, rooms, chairs, equipment and travel buffers together, so a service only appears when every resource it needs is free. Breaks, prayer times, branch hours and Ramadan schedules are set once and respected everywhere the calendar shows.
Clients only ever see times you can actually honour.
Each service carries its own payment rule: no payment, a fixed deposit, a percentage, or full prepayment. High value or long appointments can require more, and first time clients can be asked for a deposit while regulars book freely.
No shows cost you less, and loyal clients feel no friction.
Card payments with 3D Secure, Apple Pay on iPhone and Safari, and buy now pay later through Tabby or Tamara where approved. Saved cards are tokenised by the gateway, never stored on your server, which keeps PCI DSS scope small.
Fewer abandoned bookings at the payment step.
Your policy is written into the system: free changes until a cut off, partial retention after it, full charge for no shows. Refunds go back to the original method through the gateway, with a reason logged, and the policy is shown clearly before the client pays.
Disputes settle on a written rule, not a memory.
Sell bundles of sessions, monthly class passes or vouchers that friends can gift. Credits draw down as bookings are made, expiry dates are enforced, and remaining balances show in the client's account.
Cash arrives before the work, and clients come back to use it.
Senior practitioners, weekend mornings and evening slots after office hours can carry a different price from quiet weekday afternoons. Rules are set in the admin, shown to the client before they choose, and applied at checkout, so off peak capacity sells and premium time is priced fairly.
Quiet hours fill and busy hours earn what they are worth.
Every payment produces a tax invoice with your TRN, issued in line with FTA rules, and refunds produce credit notes. Daily settlement reports match gateway payouts to bookings so your accountant is not rebuilding the month by hand. The data model is ready for the UAE e-invoicing programme.
Finance closes the month from one report.
Confirmation, reminder and follow up messages go by email, SMS or WhatsApp Business, in English or Arabic. Each reminder carries a link to reschedule within policy, and a nudge goes out when a course of treatment or a pass is due for renewal.
Gaps get filled by the client instead of by reception.
Companies booking wellness sessions for staff, or families paying for a child's lessons, can hold an account that is invoiced monthly instead of paying per slot. Booking rights and spending limits are set per account.
B2B revenue runs through the same calendar as walk in clients.
Owners, branch managers, practitioners and front desk staff each see what their role allows. Price changes, manual discounts and refunds are logged against the person who made them, which matters when several branches share one platform.
Every money movement has a name and a reason beside it.
Who this is for
A paid booking platform earns its keep when lost slots or unpaid sessions are a real cost. These are the situations we see most often from businesses across Dubai, from single studios in Al Quoz to multi branch groups with locations in Dubai Marina, Mirdif and Downtown. Each one needs a different balance between protecting revenue and keeping the booking step quick, so we set the payment rules per business rather than applying one template to all of them.
Physiotherapy, dermatology, dental and aesthetics practices run on expensive chair time. A deposit taken online, a clear cancellation window and an automatic reminder change behaviour quickly. For practices licensed by the Dubai Health Authority we keep clinical notes out of the booking platform and collect only what scheduling and payment need, which keeps the platform simpler under UAE PDPL.
Clinical records stay in your medical system; the booking site handles time and money.
Fitness, dance, music and language schools sell capacity rather than single appointments. The platform handles class sizes, waiting lists that promote automatically when someone cancels, pass credits and term enrolment. Parents can book and pay for several children from one account, with each child's sessions shown separately. Term fees can be split into instalments where your gateway supports it, and unused credits follow the expiry rule you publish.
Waiting lists that fill themselves protect class income.
Cleaners, groomers, mobile therapists and technicians lose hours to traffic between communities. Booking by area lets you offer slots only where a team will already be, add travel buffers between Jumeirah Village Circle and Dubai Hills, and take payment before the van leaves. Address capture uses map pins because building names alone are not enough here.
Routing rules decide which slots appear, not guesswork.
Advisers in DIFC, Business Bay and Dubai Media City often sell paid first consultations or fixed fee sessions. The platform takes payment, collects the brief, books the room or a video link and issues the invoice. Firms inside DIFC follow the DIFC Data Protection Law rather than the federal PDPL, and we set retention and consent to match. Clients outside the UAE can pay by international card, and invoices show the details their own finance teams ask for.
Paid sessions filter out enquiries that were never going to buy.
How we work together
Most businesses start with a fixed scope build covering one location and the core services, then add branches, packages or corporate billing on a monthly retainer. Groups with several brands or a franchise plan sometimes take a dedicated team for a longer programme. Cost depends on how many resource types you schedule, how complex the payment rules are, the number of integrations, and whether Arabic launches on day one. Timing for gateway approval and Apple Pay verification sits partly with third parties, so we plan around it from the first week.
A defined build with a deadline
We agree what the product has to do, write it down with a price and a date, and build exactly that. Changes are priced before they are made, not discovered on the invoice.
A product that keeps evolving
Named engineers who work your hours, join your standups and stay on the codebase. You direct the backlog; we own the quality of what ships.
Something live that needs looking after
A monthly block of hours for improvements, fixes and the small requests that otherwise wait months. Unused hours carry for a quarter.
Technology
A booking engine on a modern web stack, payment gateways with tokenised cards, and UAE hosted or regional cloud infrastructure. We pick the stack around your gateway, accounting software and the team who will run the platform day to day.
01Web
02Commerce
03Data and cloud
04Marketing and tracking
It depends on resources, payment rules and integrations, and we fix it in writing after discovery.
A single location with a short service list and card payments moves faster than a group with shared rooms, packages, corporate accounts and an accounting connection. Gateway onboarding also affects timing, because acquirers in the UAE review your business and refund policy before switching on live payments. We start that application early so it runs alongside design rather than holding up launch. Data migration from an existing diary, such as future bookings, client accounts and unused package credits, is planned as its own task so nothing paid for is lost on the day you switch.
Schedule a free consultation and get a written recommendation, with costs, before you commit to anything.
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