Services · Ecommerce development · CRM subscription sites
Codeeo offers CRM subscription website development in Dubai for software companies that sell their CRM by the seat, by the month or by the year. We build the pricing page, the sign up and checkout, recurring billing in dirhams and other currencies, tax invoices that carry your TRN, self-serve plan changes and the dunning that saves failed renewals. Your finance team sees the same numbers your customers see, and nobody chases payments by email.
The product itself stays yours. This work covers the commercial layer around it: how a buyer in Business Bay, Deira or Riyadh picks a plan, pays, adds seats, upgrades, downgrades or cancels, and how every one of those events reaches your accounts, your support team and the records inside your own CRM.
200+ companies servedFrom a first store to an ADX listed developer
What the subscription platform covers
Most CRM start-ups in Dubai Internet City, DIFC and Dubai Silicon Oasis begin by selling through demos and bank transfers. That works for the first dozen accounts. After that, sales staff spend afternoons issuing invoices, finance reconciles transfers by hand, and a customer who wants three more seats waits two days for a quote. A subscription platform moves that work into software. Plans live in one catalogue, the checkout charges the right amount for the right region, the billing engine runs renewals and proration on its own, and every charge produces a compliant tax invoice. We connect it to your product so seats, modules and limits switch on the moment payment clears, and switch off in a controlled way when a customer stops paying. The capabilities below are the ones CRM vendors in Dubai most often need. We choose and order them with you, because a single product sold to SMEs needs a different first release from a platform with partner resellers and enterprise contracts.
Plan tiers, per seat and flat rate options, monthly and annual terms, and add-on modules such as WhatsApp inboxes or extra storage, all managed from one catalogue. Pricing pages render in English and Arabic, with currency shown according to the visitor's region and a comparison table your marketing team edits without a developer.
Buyers understand the offer and reach checkout without booking a call.
A short account creation flow, company details, VAT number capture for UAE businesses, and card or Apple Pay payment on one screen. For larger buyers we add a quote request path that produces a payment link once your sales team approves terms, so both self-serve and sales-led customers land in the same billing records.
Fewer abandoned sign ups and no duplicate customer records.
If you choose to offer a trial, the platform supports card-up-front or no-card trials, a fixed length you set, reminder emails before conversion and a clean downgrade to a free tier or read-only mode. Trial status is visible to your sales team so they can call the accounts that look most engaged.
Trials convert on a schedule you control, with a clear end state.
Monthly and annual cycles, mid-term seat changes charged or credited for the days remaining, and upgrades that take effect immediately while downgrades wait for renewal if you prefer. We configure the rules in the billing provider and test each edge case, including currency changes and annual plans renewed after a price change.
Correct charges for every plan change, without manual credit notes.
Retries timed around common salary and card cycles, card updater support where the provider offers it, reminder emails and in-product banners, and a grace period before access narrows. Your team can pause dunning for a key account that is sorting out a new corporate card, and every step is logged against the subscription.
Fewer involuntary cancellations caused by expired or blocked cards.
Each charge generates a tax invoice with your TRN, the customer's details and VAT shown according to where the customer is based. Rules for UAE customers, GCC buyers and customers further afield are set with your accountant and applied automatically. We also structure invoice data so it can feed the UAE e-invoicing programme as the Ministry of Finance rolls it out.
Invoices your auditor accepts, produced without a spreadsheet.
Account owners add or remove seats, switch between monthly and annual billing, update cards, download past invoices, change the billing contact and cancel, all inside your product. Cancellation can include a short reason survey and a pause option, both of which you can switch off.
Routine billing requests stop reaching your support inbox.
Webhooks from the billing provider update seat counts, module access and usage limits in your CRM product in real time. When a payment fails beyond the grace period, the account moves to a restricted state you define, and it restores the moment a payment succeeds, with no data lost.
What customers pay for always matches what they can use.
Many Dubai CRM vendors sell through implementation partners as well as directly. CRM subscription platform development in Dubai often includes partner accounts that buy seats on behalf of clients, wholesale or commission rules you define, consolidated monthly invoices for each partner, and a view where partners see their clients' renewal dates and seat counts.
Direct and partner revenue run through one billing system.
Monthly recurring revenue, churn, expansion, failed payment rates and plan mix, built from the billing data and shown in a dashboard or sent to Power BI. Finance gets exports by month and by currency, ready for the accountant who files your VAT returns with the FTA.
Founders and investors see the same subscription numbers.
Who this is for
The billing logic a CRM company needs depends on who buys and how. A Dubai real estate CRM sold to small brokerages behaves very differently from a field service CRM licensed to contracting groups across the GCC. Most CRM SaaS website development in Dubai falls into one of four starting points, each changing what goes into the first release, which payment methods matter, and how much of the sale still runs through a salesperson. Here is what changes in each build.
You built a CRM for brokerages, clinics, salons or trading companies and now sell it to owners who want to pay by card and start the same day. The priority is a clear pricing page in English and Arabic, a fast checkout with Apple Pay, and monthly billing that renews without a reminder call. Annual plans and add-ons usually follow once the first cohort renews.
Self-serve first, with sales-led options added later.
Your customers already pay you, but through invoices, cheques and transfers that finance matches by hand. We migrate existing contracts into the billing provider with their real renewal dates, set up card collection for the accounts willing to switch, and keep invoice billing for the corporates that insist on it.
Existing renewal dates are preserved during migration.
You sell into the UAE, Saudi Arabia, Qatar and beyond from a Dubai entity. The platform shows local currency, applies tax rules your advisers set for each country, and routes Saudi customers who need ZATCA compliant invoices to the right document flow. One catalogue, several markets.
Dynamics, Zoho or Odoo partners often build industry add-ons and want to sell them as subscriptions rather than one-off projects. We build a store for those add-ons with licence keys or tenant activation, recurring billing and a partner portal where resellers see their customers and commissions.
How we work together
Most CRM vendors start with a fixed scope build covering pricing, checkout, billing and the portal, then keep a monthly retainer for pricing experiments, new markets and provider changes. Companies with a larger product roadmap sometimes add a dedicated team that works on billing and product together. Our team of 80+ across Dubai, Riyadh and Karachi means the people who plan your build in Dubai stay involved through launch and the first renewals.
A defined build with a deadline
We agree what the product has to do, write it down with a price and a date, and build exactly that. Changes are priced before they are made, not discovered on the invoice.
A product that keeps evolving
Named engineers who work your hours, join your standups and stay on the codebase. You direct the backlog; we own the quality of what ships.
Something live that needs looking after
A monthly block of hours for improvements, fixes and the small requests that otherwise wait months. Unused hours carry for a quarter.
Technology
Stripe, Checkout.com and other providers that serve UAE companies, with Next.js or Laravel for the marketing site and checkout, and signed webhooks into your product. We choose tools that fit your existing stack, your hosting region and the developers who will maintain the platform after launch, rather than a fixed house template.
01Web
02Commerce
03Data and cloud
04Marketing and tracking
It depends on how many plans, markets and integrations go into the first release.
A single product with a few plans sold in the UAE is a much smaller job than a multi-currency platform with resellers and enterprise invoicing. In discovery we list every billing scenario, group them into releases, and write down a date for each before design starts. Testing billing edge cases is protected time in every plan, because a proration or renewal bug costs far more after launch than a short delay before it. Migrating existing customers with live contracts adds time, so we plan that as its own release.
Schedule a free consultation and get a written recommendation, with costs, before you commit to anything.
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