Services · Ecommerce development · Payroll subscription sites

Subscription sites that bill Dubai employers fairly as their headcount moves.

Codeeo delivers payroll subscription website development Dubai software companies use to sell their product to employers without a sales call for every account. We build the plans page, the signup that sets up a company workspace, recurring billing tied to active employees and entities, tax invoices that meet FTA requirements, and an account area where a finance manager adds an entity, changes a plan or updates a card alone. Revenue arrives on schedule, and billing never gets in the way of a salary run.

Payroll is unusual among subscriptions: customers grow and shrink every month, a group may hold mainland, free zone and DIFC companies under one contract, and a failed card on the twenty eighth must never block payday. The billing rules have to reflect that before any traffic is sent to the pricing page.

Built for
Payroll and HR software companies in Dubai selling monthly or annual plans to employers across the UAE and the wider Gulf.
Typical timeline
Timing is agreed in discovery after the pricing model and payment provider are chosen, since those two decisions shape most of the build, and then written into the plan.
What you own
The payment provider account, the subscription and invoice data, customer records, pricing configuration and source code, all registered to your company.
Rated
4.7 / 5 from 23 Google reviews

200+ companies servedFrom a first store to an ADX listed developer

Modon
Majid Al Futtaim
HP
Belkin
Dulsco Group
OneClickDrive
Hanayen
HMS
Clocksprings
Ghezlan

What the subscription platform includes

Everything from choosing a plan to the invoice after a busy month.

Selling payroll software online is a billing problem before it is a design problem. The price usually depends on active employees, so the system has to know how many people were paid this month, how many joined halfway through, and whether a leaver processed for a final settlement counts. Modules such as WPS file generation, gratuity accruals or employee self service may sit in different plans. Groups want one contract but invoices per legal entity, each carrying the right Tax Registration Number. We build the website, the checkout and the billing logic as one system, usually on an engine such as Stripe Billing or Chargebee, or the provider your finance team already uses, connected to your product through its API so usage counts come from the payroll data itself rather than a form the customer fills in. The result is a subscription platform where the pricing page, the product and the invoice always show the same numbers. Payroll subscription platform development in Dubai also means planning for Arabic invoices, dirham pricing and customers who expect a reply on WhatsApp when a bill looks wrong.

Explain your project
  • Plans and pricing page

    Plans laid out by module and company size, with a headcount slider that shows how the monthly bill is calculated, a comparison table and answers to the questions finance buyers ask. Prices are managed in the billing engine, so marketing never edits a number by hand and the page cannot drift from the invoice.

    Buyers understand the bill before they commit.

  • Company signup and onboarding

    Signup creates a company workspace, collects the trade licence name, emirate or free zone, TRN if registered, and the first admin user, then hands over to your product's setup steps. If you choose to offer a trial, it is configured as a product rule with its own end date and conversion path.

    A new customer reaches the product ready to configure payroll.

  • Per employee recurring billing

    Billing reads the count of employees paid in each cycle from your payroll engine and charges against it, with minimums, bands or volume tiers as your pricing requires. Annual plans can carry a committed headcount with a true up when the company grows past it.

    Customers pay for the workforce they actually run.

  • Proration for mid cycle changes

    Upgrades, downgrades, new entities and added modules are prorated to the day and shown on the next invoice with a plain explanation. A company that adds DEWS processing for its DIFC staff in the middle of a month sees exactly what changed and why.

    Plan changes never produce a confusing invoice.

  • Dunning that protects payday

    Failed payments trigger retries and reminders on a schedule you approve, with a grace period that keeps salary runs available while the card is fixed. Restrictions apply to optional features first, never to producing the salary file employees are waiting for, and every step is logged for your support team.

    Revenue is recovered without a customer missing payroll.

  • VAT tax invoices and e-invoicing readiness

    Invoices show your TRN, the customer's TRN where provided, VAT per line and the totals the FTA expects, in Arabic and English where needed. The data model is prepared for UAE e-invoicing through an Accredited Service Provider, which begins with larger businesses in January 2027.

    Finance teams receive invoices they can file without edits.

  • Multi entity and group accounts

    One parent account with several legal entities, each with its own billing address, TRN, payment method and invoice, or a consolidated invoice with an entity breakdown. Group finance sees total spend while each company's accountant sees only its own documents.

    Groups buy once and still get clean per entity records.

  • Self serve billing portal

    Account admins download invoices, update cards, switch between monthly and annual billing, add modules and cancel within your notice rules, without contacting support. Access is limited to billing roles, so an HR user running payroll cannot change the subscription.

    Routine billing requests stop reaching your support inbox.

  • Payment methods for business buyers

    Cards and Apple Pay for smaller employers paying monthly, and invoice with bank transfer for annual contracts, reconciled automatically when payment arrives. Pricing is shown in dirhams, with other Gulf currencies if you sell beyond the UAE, and card data stays with the provider.

    Each customer pays the way their finance policy allows.

  • Revenue reporting and accounting sync

    Monthly recurring revenue, churn, expansion from headcount growth and failed payment recovery in one dashboard, with invoices and payments posted to Xero, Zoho Books or your ERP so the accountant reconciles from source.

    Leadership sees subscription health without spreadsheet work.

Who this is for

Four payroll software businesses that sell this way in Dubai.

Payroll SaaS website development in Dubai is not only for start ups. Online subscription sales suit payroll products whose customers can start without a long implementation. They suit less well where every customer needs its own data migration, though even then the billing platform takes the manual work out of renewals. The four situations below are the ones we meet most often among payroll software companies based in Dubai, from early products to established vendors moving away from manual invoicing.

01

A payroll product ready to sell self serve

Your product handles UAE payroll well and small and medium employers can set it up without help. What is missing is the commercial layer: a pricing page that converts, a signup that creates an account, and billing that tracks headcount. We build that layer around your product's API, so the first paying customer can sign up on a Sunday evening without anyone on your team awake. We also add the pages that remove doubt at the point of purchase: what happens to data on cancellation, how support works and how the product keeps up with MOHRE changes.

Start with one plan family and add modules once the data shows demand.

02

An established vendor still invoicing by hand

Your finance team counts employees per customer from reports at month end, builds invoices in accounting software and chases payments by email. We move existing contracts into a billing engine with their current terms, connect usage counts to the payroll data, and switch customers to automatic invoicing in stages so nobody receives a surprise.

Contract migration is planned customer group by customer group.

03

HR suites adding payroll as a module

You already sell HR or attendance software in Dubai and want to sell payroll as an add on. The pricing page and the billing portal need to show bundles, allow customers to add payroll mid term with proration, and keep a single invoice per entity. We extend your existing subscription setup or replace it if it cannot model add ons cleanly. Existing customers see payroll offered inside their billing portal, priced against the employees they already have on the HR plan, which is usually the fastest route to the first payroll revenue.

04

Products serving bureaus and accountants

Your customers are payroll bureaus and accounting firms who run payroll for many client companies. Billing must work per client company, allow the firm to pass costs on, and handle partner pricing. We build reseller accounts where the firm manages its client list and sees billing for each, while your platform keeps the end company records correct.

Reseller billing needs clear rules on who owns the end customer.

From pricing model to the first renewal, in six steps.

  1. 01Pricing and billing modelWe define plans, the billable unit, tiers, proration, annual terms, grace periods and cancellation rules with your founders and finance lead before anything is designed.
  2. 02Provider and tax setupWe choose the billing engine and payment provider, set up dirham pricing, configure tax invoice fields and plan for e-invoicing through an Accredited Service Provider.
  3. 03Pricing page and signup designThe plans page, checkout, onboarding and billing portal are designed in English and Arabic and tested with finance managers who resemble your buyers.
  4. 04Product and usage integrationYour payroll engine reports active employees and modules to the billing engine through an API, and the product reads subscription status to apply limits.
  5. 05Billing tests and migrationWe test signup, upgrades, proration, failed cards, refunds and invoices against real scenarios, then move existing customers across in planned groups.
  6. 06Launch and revenue reviewAfter launch we review conversion from pricing page to paid account, failed payment recovery and plan mix, and tune pages and rules from the data.

Technology

What we build this with.

The billing engine, payment provider and website framework are chosen for your pricing model and your product's architecture. We favour proven subscription engines over custom billing code, and we keep card data with the provider.

01Web

  • React
  • Next.js
  • TypeScript
  • Node.js
  • Laravel
  • WordPress

02Commerce

  • Shopify Plus
  • WooCommerce
  • BigCommerce
  • Headless storefronts

03Data and cloud

  • PostgreSQL
  • MySQL
  • MongoDB
  • AWS
  • Azure
  • Docker

04Marketing and tracking

  • GA4
  • Google Tag Manager
  • Search Console
  • Meta Pixel
  • Looker Studio

Questions payroll software companies ask about selling online.

Mostly it depends on how complex the pricing model and migration are.

A new product with one plan family and card payments moves faster than an established vendor with negotiated contracts, several modules, group accounts and bank transfer invoicing. Integration with your payroll engine for usage counts is usually the longest single task. We agree the scope and timing in discovery, after the pricing and provider decisions, and write the plan down so your launch campaign can be timed against it.

Tell us what the business needs. We will tell you what to build first.

Schedule a free consultation and get a written recommendation, with costs, before you commit to anything.

Get in touch

PROVEN RESULTS

4.7 / 5from 23 Google reviews